Graduation is one of the most significant milestones in a person's life.
A photograph captured at this special event will be treasured for many years to come.
The recipients of these photographs expect the highest quality possible in a timely and efficient manner.
Understanding this, GradTrak™ was created, our unique image management system
specifically designed for large commencement ceremonies. It is a sequence of over 100 integral steps
of a digital workflow process,
taking and tracking images through all stages. Having Bob Knight Photo
and GradTrak™ at your ceremony provides you with the fastest, most
accurate, and most convenient service in the world.
Event Preparation
Preparation for your event begins months before the ceremony. The detailed
information you supply your GradTrak™ provider is set up in our innovative
database called GradTrak™ Online. Promotional materials (name cards, info
flyers, etc.) are sent to the school and a minimum of three experienced
photographers are scheduled for your ceremony.
Ready, Set … Graduate!
Event Capture
The big day is here. Our courteous and professional staff will arrive two
hours prior to the ceremony dressed impeccably in business suits. Up to
three digital photographs are taken of each graduate. GradTrak™ enables
us to take more pictures in a shorter period of time, often with fewer
photographers needed. We have invested in the best digital
photography equipment to provide you with better quality pictures and
more consistent results.
Our unobtrusive performance will help maintain the dignity of your ceremony.
Accurate Identification
At this stage, images are matched to names and merged with the address and
email information already in GradTrak™ Online. GradTrak™ allows us
to match multiple images to one name, improving the accuracy of our
system.
A picture is worth a thousand words… but only if it's the right picture.
You've Got Photos!
The digital images are sent to the lab and a second round of quality checks
and corrections are made. With GradTrak™, we have unlimited powerful
email capabilities. Digital images are emailed to each graduate with
ordering information within 48 to 72 hours of the ceremony. At the same
time, paper proofs are also sent via regular mail accompanied by an
ordering card.
Now that's fast turnaround!
Ship and "Trak"
To produce the final pictures, the images are retrieved from the lab
server and sent to our high speed digital printer, where the
photographs are printed and mailed to the graduate. It is our goal to
retrieve the image, print the pictures and ship them within 24 hours of
the order being placed -- without human intervention. Thanks to a unique
pin number assigned to the graduate, GradTrak™ enables customers to
"e;trak"e; their own images and orders at any stage in the process.
There is no substitute for speed and convenience.
Instant Customer Service
We have a full-time, dedicated Customer Service Department who are always
just a phone call away, ready and waiting to help. Using the graduate's
unique pin number, they can retrieve images online and have access to
all necessary information, right at their fingertips. They are able to
retrieve and track a customer's order at any stage of the process.
It's as easy as 1, 2 … Thank you.
Maximum Reliability
GradTrak™ is receiving rave reviews from clients and graduates
alike. As the client, you get a streamlined process that alleviates
stress, while the graduates receive quality photographs shipped in less
than half the time of the former film-based process.
It's the GradTrak™ difference.
